Naturaw News

Unavoidable price increases across the Naturaw range

You will no doubt have read about the current economic impact of the pandemic, rising raw material costs, labour issues and a dramatic increase in transport costs. This, coupled with Brexit and other factors are driving up uk food prices on what seems like a weekly basis at present.

The chaos created by Brexit has impacted us heavily if not directly. Although we have always used 100% British meat, other manufacturers are now having such difficulty importing it that it is creating unprecedented demand for the same material as they are forced to use better ingredients. It has also created massive workforce shortages in the food and transport industries in particular, which have only been exacerbated by pandemic related staffing issues. With less material around the price – you guessed it – goes up.

And then there is packaging – due to a combination of Brexit and the pandemic increasing demand due to more purchases online, we have seen a 51% rise in the price of cardboard in the last year. Coupled with worldwide shipping backlogs, soaring fuel and container costs these really are unprecedented times.

Like many other food manufacturers we cannot absorb the increases any more and have had no choice but to increase prices slightly, effective from midnight tonight – on average only 15-20p per pack. We believe our products still represent unparalleled value for money in terms of 100% British meat, many high welfare and also organic ingredients along with compostable packaging. We are also proudly an accredited living wage employer.

Thanks to all our loyal customers for your continued support and in advance for your understanding.

We have new products coming soon (keep your eyes peeled next week), and a HUGE product upgrade across the board coming later this year. Exciting times are ahead.

The Naturaw Team